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"SayOui.ca" website: information, quiz and resources
The Ontario Branch of Canadian Parents for French (CPF) has completed a three-year project to increase the awareness and appreciation of French Second Language teaching as an in-demand career path. While the promotional campaign has ended, the SayOui.ca website remains a valuable resource for bilingual youth seeking information and guidance on the pursuit of this career path.
The objective of this project was to address the growing gap created by the increased demand for FSL programs in Ontario schools and the decline in enrolment in the Faculties of Education programs that lead to FSL teaching positions.
1. SayOui.ca Website
The SayOui.ca website raises awareness of the demand for French Second Language teachers in Ontario and highlights the “why” and “how” to become a French teacher in the province. The site features the post-secondary path of study to obtain a Bachelor of Education and experiences that support French language proficiency and French Second Language teacher qualifications in Ontario.
The website is enhanced by links to the Canadian Parents for French “My Raison d’Être” national campaign and other stakeholder organization initiatives.
2. Promotional Campaign
A comprehensive promotional/advertising campaign to promote teaching French and attract the secondary and post-secondary youth audience to the SayOui.ca website ran for two years, ending in March 2023.
3. Youth Conference
Two virtual student conferences on bilingual careers with a special focus on becoming a French Second Language teacher were delivered.